Posted By P & L Blog

An incredible 90% of the population in 6 Latin American countries and Puerto Rico are users of social networking sites.  The data, included in a recent study from comScore ( do not reflect usage via cell phones.  Given that there are 140 million cell phone users in Brazil and 76 million in Mexico, the percentage of Latin Americans on social networking sites is most likely higher than shown here.


The largest network in Brazil is Orkut, which is owned by Google, while Hi5 dominates in much of the rest of the region.  Facebook is growing quickly, thanks to its launch in Spanish early in 2008.


Social Networks

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